A Superior Software Development Framework New product development strategies for skunkworks productivity levelsFor Startups Using Proven Skunkworks Strategies
(Now available on live video from the exclusive CEO & Entrepreneur Boot Camp)

New product development Video

“Every CEO, entrepreneur and senior executive needs to learn to use this system! They may not know it but they are guaranteed to get better products developed BOTH much faster and much cheaper. You can RADICALLY improve any business in short order using these skunkworks strategies.”
Bob Norton, CEO of C-Level Enterprises

Get Your New Software Project to Market Many Times Faster and Cheaper, While Also Generating A Far Superior Product

Billions of dollars have been spent to develop and perfect these skunkworks methodologies, yet few people are aware of them even though they can increase any software development teams' productivity to as much as 11 times industry averages!

Although it is counter-intuitive it is a proven fact that you can develop new software products many times faster and cheaper than most companies do today. These IT project management techniques are proven to get five to ten times the productivity from IT teams! Yes, not double or triple. I got 11 times the average software development productivity in software projects many times running a skunks works for a $4 billion organization. 

These skunkworks strategies were developed decades ago, yet are not used by most larger companies today. New software developed by startup companies is far superior because some of these strategies are forced naturally in startup situations. These IT project management strategies are guaranteed to boost not only your software development team's productivity, but also quality of software they produce and also improve your time to market. This complete IT project management framework and case study gives you all the tools you need to beat larger companies every time.

New product development Video - Superior Product Development Systems For Startups

Today IT project management and software innovation are, more often than not, the key to success in both entering new markets and maintaining market share for any company. Almost no one can sit on their laurels without getting overtaken by competitors today in high-technology markets. New software products are coming out in droves every day and leapfrogging competitive offerings.  Only skunkworks strategies can create software products this quickly and cost effectively. Software life cycles have shortened from many years to sometimes only months. As a result the productivity of your IT project management skills and software team is more crucial to your success than ever before.

You will learn software development strategies, systems and techniques used by “skunkworks” development teams who developed products in less than one-third the usual time, with far fewer people and at a small fraction of the cost. In fact you will examine a case study on one of the most successful product development efforts ever that created a product 25 years ahead of its time on a small fraction of the typical budget and in less than 1/3 the usual time. This type of project typically required hundreds of people and was done with a small development team  at less that ten-percent of the typical cost. Implementing even just a few of these techniques is guaranteed to boost your product quality and lower costs.

What You Will Learn:

  1. The 12 unbreakable rules for dramatic software development productivity improvement when managing IT project teams

  2. The things never to allow the software product development people or teams to decide

  3. Why IT project management success has little to do with money and how to beat the big guys with a small fraction of their budgets

  4. How to manage the software product development team, processes and creative personalities so they are both happier and more productive

  5. The optimum software product development team size and configuration based on people factors, no matter what the language, technology or industry is

  6. How to reconfigure any software development project team to be more productive immediately

  7. How to set IT project management deadlines, budgets and allocate time to design steps and who MUST do this to be successful

  8. How to develop new software product specifications and get customer input that guarantees more success and when NOT to listen to customers feedback too

  9. Capturing and deciding on new software features and benefits and distinguishing valuable customer and market input from misleading information and distractions

  10. The right types of meetings to hold and processes to use to ensure new software products get the right features that customer will pay for not just the favorites of internal team members with the most influence

Some resist change … and perish. Some adapt to change … and survive. Some pioneer change … and prevail. *

New Product development Video - Superior Product Development Systems For Startups Using Skunkworks Strategies

New product development strategies using proven skunkworks techniquesHello,
I am Bob Norton and I developed this program  to help more entrepreneurs and CEOs succeed in two ways.  First by avoiding the most common mistakes I see entrepreneurs make in software product development. Second by providing a complete framework, or roadmap, to successful develop new software products more effectively and efficiently. These techniques have been compiled and developed by me over the last 29 years. I did not invent most of them, but I have compiled and tested all the best and seen the productivity of my teams skyrocket.

I have successful developed very complex software products dozens of times now for many different companies. Some have had 500,000 lines of code.  I have even gone into companies as a consultant to help them create entirely new IT project management teams as the virtual VP of Engineering and/or CEO.

I review new software product proposals and business plans almost every week. I participate on the screening committees of investor groups that decide which product ideas and teams will get funding and which will not. I have also invested well over $1 million of my own funds in startup ventures over the years to create new products, some disruptive technologies and other just a leap ahead.  So I have been on both sides of the product development process many, many times.  I also do custom critiquing and coaching of entrepreneurs and CEOs presentations all the time. I find that most make the same mistakes over and over again and sink their chances of being successful by not understanding the software product development process and the personalities involved well enough.

As part of our business at C-Level Enterprises, Inc. I mentor and advise entrepreneurs and CEOs on developing new products, growing their business, and on designing and optimizing their business models. These techniques are actually applicable to nearly any type of product development team, not just software.  They can be used in most technology environments where engineers and other creative types must work in teams.  This video is not just some hints and tips to improve product development, but a complete system and plan to use the best practices available today.  You are competing with every other entrepreneur out there and must drive your company's productivity to the top of the pile for long-term success.

I guarantee this will be one of the best investments you ever make because the information has so much leverage it should make and save you an enormous amount of time and increase your chances of delivering a superior product to market dramatically.

About The Author:
Mr. Norton, is the author of four books and many audio and video training programs for CEOs and entrepreneurs. As President of C-Level Enterprises, he is a leading authority on startups, entrepreneurship, intrapreneurship, IT and software project management and growing companies rapidly. He has been a full-time CEO since 1989 and has launched eight startups, grown two companies to over $100 million in sales, raised over $40 million in investor financing and created over $1 billion in total shareholder value, just while at those companies. He was previously Vice President of Engineering and Chief Technical Officer at two companies and in charge of many dozens of engineers and many product development teams.  He has worked in all size companies including The International Thomson Organization (ITO), FIRST CALL, Grumman Aerospace, and many others and is a specialist who consults for companies on "shifting gears" by adjusting management style as a company grows. Mr. Norton has appeared in Inc. magazine, on CNBC, Good Morning America and many other regional and national media and provides advice and mentoring to companies, entrepreneurs and CEOs through consulting, speaking, writing and seminars. Mr. Norton also runs the premier CEO and Entrepreneur Boot Camp and frequently speaks at corporations, associations, and universities.

New Product development Video - Superior Product Development Systems For Startups Using Skunkworks Strategies

New product development strategies using skunkworks techniquesWe offer a 100% Money Back Guarantee for 90 Days

You can return this manual for a full refund within 90 days for any reason. Just tell us why it was not for you so we can try to avoid this in the future and we will gladly credit your account for the full amount.

Free Bonus Gift #1 - FREE BONUS VIDEO: Roadmap to a Successful Vision Every CEO and executive team needs to use this system – but most don’t know it. This system alone could save you hundreds of thousands of dollars by helping improve your business model and flush risk out of it.

Free Bonus Gift #2 - Free question answered by email - Value: $100-$200. You will be able to email any single question to Bob Norton directly and get his answer back. Bob charges hundreds of dollars per hour to guide entrepreneurs, so this alone could be worth more than the cost of the book.

Free Bonus Gift #3 - A 10% discount on any C-Level Seminar. If you decide to become a world-class entrepreneur and CEO by attending our CEO and Entrepreneur Boot Camp - The Art and Science of Business Design you will receive 10% off on any admission. This could save you over $150 too.

Free Bonus Gift #4 - A $249/year Value - A FREE eZine Subscription to "The C-Level Advisor" is easily worth hundreds of dollars, but you get it free. Someday we may start charging, as this information can be priceless and save you many thousands of dollars in aggravation, time and mistakes and also drive your sales faster. You will get free excerpts from upcoming seminars, books, tapes and other products for CEOs and entrepreneurs before anyone else does.

Best of Success,
New product development strategies using skunkworks techniques      
Bob Norton

DVD and Slides Only: $89.95

 New product development Video Training - Superior Product Development Systems For Startups Using Skunkworks Techniques

If your company is already over 6 employees you should check out our AirTight Management Systems offerings.  AirTight is the first ever standard for the internal management systems of small to medium size businesses. See www.AirTightMgt.com

P.S.- No matter how long you look you will not find this kind of information in one place anywhere else, not to mention from a CEO who has done it before over and over again. What would 25% more IT project management productivity be worth to your company? What about 2X, 5X or even 10X?  Probably hundreds of thousands of dollars, maybe even ,millions right? Don't wait, NOT doing these things in costing you time and money.

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